AI Insights · Timothy · April 2024
Top 5 Wellness Apps on iOS in Mexico: Q1 2024
Discover the performance of the top 5 wellness apps on iOS in Mexico during Q1 2024, including trends in downloads, revenue, and active users.
In the first quarter of 2024, the wellness app category on iOS in Mexico saw some intriguing trends. Here’s a breakdown of the performance of the top 5 wellness apps: Calm, Headspace: Sleep & Meditation, ShutEye®: Sleep Tracker, Sound, Me+ Daily Routine Planner, and Meditopia: AI, Meditation.
Calm from Calm.com experienced fluctuations in weekly revenue, peaking at around $10.3K in the first week of January and gradually declining to approximately $7K by the end of March. Weekly downloads saw a high of 1.2K mid-January before dropping to about 652 by the last week of March. Active users started at 26.6K in early January and decreased to around 22.4K by the end of the quarter.
Headspace: Sleep & Meditation from Headspace Inc. saw a peak in weekly revenue at $8.5K in late January, followed by a general decline, ending the quarter at approximately $6.8K. Downloads were relatively low, starting at 778 in the first week of January and falling to 466 by the last week of March. Active users also showed a downward trend, starting at 4.6K and ending the quarter at 3.6K.
ShutEye®: Sleep Tracker, Sound from Enerjoy Pte. Ltd. had notable weekly revenue, peaking at $9.3K in early January and declining to about $4.5K by the end of March. Downloads were highest at the start of the quarter with 14.9K, dropping to 3.6K by the last week of March. Active users started strong at 14K but saw a significant decline to around 6.4K by the end of the quarter.
Me+ Daily Routine Planner, also from Enerjoy Pte. Ltd., showed a peak in weekly revenue at $9K in early January, with a gradual decrease to approximately $2.4K by the end of March. Weekly downloads followed a similar trend, starting at 13K and ending at 4.4K. Active users peaked at 42.9K in early January and decreased to around 38K by the end of the quarter.
Meditopia: AI, Meditation from YEDI70 YAZILIM VE BILGI TEKNOLOJILERI ANONIM SIRKETI saw its weekly revenue peak at $6.7K in the second week of January, with a low of $2.3K by mid-March before slightly rising to $4.2K at the end of the quarter. Downloads were highest at the end of January with 1.8K, but dropped significantly to 360 by the last week of March. Active users peaked at 7K at the end of January and fell to around 4.4K by the end of the quarter.
For more detailed insights and trends, visit Sensor Tower.
